Privacy Policy

THE SOARING BREATH LLC
Brand: HortonStreet
Website: https://hortonstreet.com

THE SOARING BREATH LLC (“Company,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy describes how information is collected, used, stored, and shared when you visit hortonstreet.com, interact with our services, or communicate with us.

By accessing or using our website, programs, or services, you consent to the practices described in this Privacy Policy.

IMPORTANT NOTICE REGARDING TEXT MESSAGING DATA

THE SOARING BREATH LLC does not share customer opt-in information, including phone numbers or SMS consent records, with affiliates or third parties for marketing or promotional purposes.

All text messaging originator opt-in data and consent information are kept strictly confidential and are used only to deliver the messaging services you have requested.

1. Information We Collect

We may collect the following types of information.

Personal Information

Information you voluntarily provide to us may include:

• Name
• Email address
• Phone number
• Mailing or billing address
• Payment details (processed through secure third-party payment providers)
• Account registration information
• Appointment details for coaching or breathwork sessions
• Communication preferences and opt-in records (SMS or email)
• Testimonials, feedback, or reviews you provide

Payment Information

All payments are processed securely through Stripe or other secure payment processors. We do not store full credit card information on our servers.

Communication Records

We may store records of:

• customer service inquiries
• appointment bookings
• coaching session requests
• email or SMS communication history
• program participation records

Automatically Collected Information

When you visit our website, certain information may automatically be collected, including:

• IP address
• browser type and version
• device type
• geographic region
• pages visited and time spent on pages
• referring website or traffic source

This information helps us improve our website and services.

2. Cookies & Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience.

These may include:

• Google Analytics – to analyze website traffic and usage patterns
• Facebook Pixel – to measure advertising performance and deliver relevant advertisements
• TikTok Pixel – to analyze user interactions and optimize marketing campaigns

Cookies help us:

• understand user behavior
• improve website functionality
• personalize content
• measure marketing effectiveness

You may disable cookies through your browser settings. However, some website features may not function properly without cookies.

3. How We Use Your Information

We may use the information we collect to:

• provide access to online courses and digital programs
• process purchases and payments
• schedule coaching or breathwork sessions
• send course updates and service notifications
• respond to customer inquiries and support requests
• send marketing emails (only when you opt in)
• send SMS notifications when you consent to receive them
• improve website performance and user experience
• analyze marketing effectiveness
• maintain internal records and security

4. SMS Messaging & Compliance

If you opt in to receive SMS communications from THE SOARING BREATH LLC, you agree to receive messages related to our services.

These may include:

• appointment reminders
• customer support messages
• course updates or notifications
• marketing messages (only if you have explicitly consented)

Opt-In & Consent

• SMS messages are sent only after explicit opt-in
• We maintain timestamped records of consent
• Our messaging practices comply with the Telephone Consumer Protection Act (TCPA) and other applicable regulations

Opt-Out Instructions

You may opt out at any time by replying:

STOP

You will receive a confirmation message and will no longer receive SMS communications unless you opt in again.

Help & Support

Reply HELP for assistance or contact:

Email: [email protected]
Phone: +1 (516) 395-3697

Message Frequency

Message frequency varies depending on your interaction with our services.

Carrier Disclaimer

Standard message and data rates may apply.
Carriers are not responsible for delayed or undelivered messages.

5. Information Sharing & Disclosure

We do not sell, rent, or trade personal information.

We may share information with trusted service providers when necessary to operate our business.

Service Providers

We may share information with third-party providers who help operate our services, including:

• payment processors (such as Stripe)
• website platforms (such as GoHighLevel)
• email or messaging service providers
• analytics services (Google Analytics)
• marketing platforms (Facebook or TikTok)

These providers are contractually required to maintain confidentiality and data security.

SMS Data Protection

No mobile information, phone numbers, or SMS consent data will be shared with third parties for marketing or promotional purposes.

Information may only be shared with messaging providers solely for the purpose of delivering SMS services you requested.

Legal Requirements

We may disclose personal information if required:

• by law
• in response to legal requests
• to protect our rights or property
• to prevent fraud or illegal activity

Business Transfers

In the event of a merger, acquisition, or sale of assets, user data may be transferred as part of that transaction. Your information will remain protected under the terms of this Privacy Policy.

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect personal information.

These include:

• encryption of sensitive data
• secure payment processing
• access control measures
• regular system monitoring
• secure backup and recovery systems

While we strive to protect your data, no internet transmission or storage method is completely secure.

7. Testimonials & User Content

With your permission, we may display:

• testimonials
• reviews
• client feedback
• before-and-after stories

These may appear on our website or marketing materials. If you wish to request removal of a testimonial, please contact us.

8. Your Rights & Choices

Depending on your location, you may have rights regarding your personal information.

These rights may include:

• accessing personal data we hold about you
• requesting corrections to inaccurate data
• requesting deletion of your personal information
• withdrawing consent to marketing communications
• opting out of email marketing by clicking “unsubscribe”
• opting out of SMS messages by replying STOP

To exercise these rights, contact us using the information provided below.

9. International Users (GDPR Notice)

Although THE SOARING BREATH LLC is based in the United States, we may serve users in other regions including the European Economic Area.

If you are located in the EU or UK, your data may be transferred and processed in the United States where privacy laws may differ from those in your jurisdiction.

By using our website or services, you consent to this transfer and processing.

10. Third-Party Links

Our website may contain links to third-party websites or services.

We are not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

The updated version will always be posted on our website with a revised Effective Date. Continued use of the website after changes indicates acceptance of the updated policy.

12. Contact Information

If you have questions about this Privacy Policy or how your information is handled, contact us at:

THE SOARING BREATH LLC
Brand: HortonStreet

Address:
232 Home St
Valley Stream, NY 11580
United States

Email: [email protected]
Phone: +1 (516) 395-3697

Website: https://hortonstreet.com